Privacy policy

At Alte Eyewear, your privacy is our priority. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, place orders, or interact with our services.

Information We Collect :-

Personal Information.
We may collect your name, email address, phone number, shipping and billing address, and order details such as products purchased and preferences.

Payment Information.
We collect payment details such as UPI ID, credit or debit card details, and transaction IDs. Payments are securely processed through trusted payment gateways such as PayU and Razorpay. Alte Eyewear does not store complete card or banking information.

Technical & Usage Data.
We may collect IP address, browser type, device information, pages visited, products viewed, clicks, and shopping behavior. Cookies and tracking technologies are used to improve website performance and user experience.

Customer Support Information.
We collect communications shared via email, chat, phone calls, or support requests, including feedback, reviews, and complaints.

How We Use Your Information :-

We use your information to process and deliver orders, send order updates, and manage returns or refunds. We use payment information for secure transaction processing. Customer data is used to respond to queries, complaints, or service requests. With your consent, we may send marketing emails, offers, discounts, or newsletters. We analyze website usage to improve performance and user experience. We also use data to comply with legal, tax, and regulatory requirements.

Data Sharing :-

We do not sell, trade, or rent your personal information to third parties. Your information may be shared only with trusted partners such as payment gateways including PayU and Razorpay, shipping partners for order delivery, and analytics or marketing services such as Google Analytics. All third parties are bound by confidentiality and data protection obligations.

Cookies & Tracking Technologies :-

Cookies are used to enhance website functionality and remember user preferences. Essential cookies are required for cart and checkout functionality. Performance cookies help us understand website usage and improve performance. Marketing cookies are used to deliver personalized offers and advertisements. You can disable cookies through your browser settings, but some website features may not function properly.

Data Security :-

Alte Eyewear uses industry-standard security measures to protect personal data. Payment information is transmitted through encrypted and secure channels. However, no method of data transmission over the internet is completely risk-free.

Your Rights :-

You have the right to access, update, or delete your personal information. You may unsubscribe from promotional emails or marketing communications at any time. Requests can be made using the contact details provided below.

Third-Party Links :-

Our website may contain links to third-party websites. Alte Eyewear is not responsible for the privacy practices or content of such websites. Users are advised to review third-party privacy policies before providing any personal information.

Children’s Privacy :-

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If a parent or guardian becomes aware that a child has shared personal data, they may contact us to request deletion.

Marketing & Communications :-

Customers may receive emails, SMS messages, or notifications regarding offers, promotions, or updates. You may opt out of such communications at any time by using the unsubscribe link or by contacting us directly.

Data Retention :-

Personal data is retained only for as long as necessary to complete order processing and delivery, meet legal or tax requirements, and improve services or marketing activities where consent has been provided. Once the purpose is fulfilled, the data is securely deleted or anonymized.

Changes to This Privacy Policy :-

Alte Eyewear may update this Privacy Policy from time to time. Any changes will take effect immediately upon being posted on the website. Customers are encouraged to review this policy periodically.